Learning to use Google’s Marketing tools can help small businesses make the most of their digital advertising, reports Business.com.Google’s free services such as Analytics and Optimization can help a small business tailor their marketing to their audience.
Workers are responsible for the majority of data leaks, reports Entrepreneur. To prevent that from happening in your organization you can educate your employees on phishing schemes and even test them with mock phishing scams.
Small businesses are concerned about the growing prevalence of Ransomware, reports eWeek. A majority of the business owners also think that the president should take steps to mitigate cyber threats for small business, including requiring the government mandate that business back up their data to prevent losses.
A vote set to go before the House of Representatives could help small business with their cyber security, reports the Hill. The Improving Small Business Cyber Security Act would make more cybersecurity offerings available at small-business development centers.