The first thing that everyone asks when they are ready to engage an independent contractor is whether the latter has all the necessary documents. Although the papers needed to hire independent contractors are not as many as those needed for the employees, they are still important for both the contractors and companies wanting to hire them. As such, getting them ready before the beginning of any contract is invaluable as it leads to the establishment of a steady working relationship and trust.
Major brands such as Facebook, Volkswagen, Starbucks, and most recently Papa John’s have endured controversies that called into question their ethical practices. Those companies are only the latest to be exposed for problems that consumers and those knowledgeable about corporate culture often link with a lack of ethical standards at the highest executive level. This can cause an erosion in the public’s trust, which in turn eats away at a company’s bottom line. Research by Mintel revealed 56 percent of U.S. consumers stop buying from companies they believe are unethical, and it also showed that more than 60 percent of consumers think ethical issues are becoming more important.
Contractors will soon have to get cyber certified to do business with the Defense Department. But there's early concern that the Cybersecurity Maturity Model Certification framework would block DOD's efforts to leverage startups.
Counterfeit products sold on the grey market can hurt the sales of authentic products and damage the brand through a poor customer experience. Major brands can now combat this threat through solutions that use Near Field Communications (NFC) tags connected to the cloud and Internet of Things (IoT) to authenticate products as they move through the supply chain and distribution process to the consumer point of sale. At the same time, these solutions can also be used to protect the integrity of digital marketing and create new ways to engage with loyal customers.
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